I got 1.1M TikTok Views in 28 days

And Then I Got a Client
50 Million views in 7 days on IG

Take the guesswork, trending dances, and facewashing out of your tiktok strategy and go viral for your zone of genius.

more reach | more impact | more money

What if you could go viral on TikTok for your expertise?

  • Do you find it frustrating when less qualified competitors seem to be outperforming you? 

  • Are you tired of the never-ending cycle of creating TikTok content without breaking through low view counts? 

  • Have you been burned by generic marketing blueprints that promised success but delivered disappointment? 

You're not alone.

We have created a proven TikTok strategy that we use to help our clients go viral for their zone of genius.

For the first time, we are opening our signature strategy to the public. Learn the step-by-step process we use that practically guarantees a viral hit (no trending dance required).

Regular Price

$297

Online Course

MODULE 1

  • Explore your brand, your audience and your competition; so you’re creating stronger content across the board.

MODULE 2

  • Our proven, proprietary strategy for going viral for what you know.

MODULE 3

  • How to capitalize on that Viral video off TikTok.

meet YOur instructor

Sara McCord

I know you can go viral for your expertise, because I’ve replicated viral video success across brands and accounts. And there’s never been a more important time for credentialed experts sharing proven information to be seen.

I got my start in editorial over a decade ago as a Staff Writer/ Editor at the Muse and Mashable Contributor. My 200+ published articles have been bylined or syndicated across Business Insider, Cosmopolitan, Forbes, Fast Company, Time, Inc, Newsweek, CNBC, Good Housekeeping, and more.

I launched this firm in 2017 by partnering with small businesses too lean for marketing teams. They were in need of memorable messaging, branding that touched their audience’s hearts, and a marketing strategy that made them money—and we handled every aspect. In 2020, business owners nationwide sought me out for communications advice that carried them through Covid.

I spent 2021 diving into Web3—building and scaling the number one morning show on social audio. This entailed managing 80+ influencers worldwide, creating 50+ hour of live programming a week; overseeing a strategy that led to 100,000 podcast downloads in 75 days; pitching and managing sponsored and branded experiences; and building a community more than 100,000 strong. I transformed a Clubhouse room into a media company, bringing in top thought leaders from around the world, leading a rebranding including the creation of compelling messaging and collateral, building relationships across platforms—and sprinting toward what was next in interactive programming.

I run a full-service, values-led marketing agency and we specialize in creating viral marketing campaigns and meaningful content. I’m here to optimize what’s working, help you reach what’s been just beyond your bandwidth and brainstorm ideas you haven’t thought of yet.

RECENT VIRAL VIDEO WINS

  • Sara McCord

    MARKETING EXPERT

    1.1M TikTok Views in 30 days.

  • JANA DANIELSON

    MASTER PILATES TEACHER & FOUNDER OF THE COOCH BALL

    975K Views on 1 TikTok Video. Repurposed to Instagram 43M views.

  • Amy Shapiro

    REGISTERED DIETITIAN

    188K Views on 1 Instagram Reel

Regular Price

$297

Online Course

Not all viral videos are created equal.

Go viral for how you dance and people who like your dancing will follow you. Connection matters—bit it’s not the only thing. And it can break if you audience expects one kind of video and you switch to your “real” content. If you want to get clients and customers you engage with future videos and buy from you—you have to be able to go viral for what you want to be known for.

It’s about more than eyeballs. going viral isn’t enough. You have to go viral for your expertise if you want people to buy from you & know how they can work with you. That’s why the way we approach it makes all the difference.

  • IMAGINE WHAT YOU COULD DO IF YOU WERE BETTER KNOWN