LET’S GET TO KNOW EACH OTHER
ABOUT
I launched Sara McCord Communications in 2017 by partnering with small businesses too lean for marketing teams. They were in need of memorable messaging, branding that touched their audience’s hearts, and a marketing strategy that made them money—and we handled every aspect. In 2020, business owners nationwide sought me out for communications advice that carried them through Covid.
I spent 2021 diving into Web3—building and scaling the number one morning show on social audio. This entailed managing 80+ influencers worldwide, creating 50+ hour of live programming a week; overseeing a strategy that led to 100,000 podcast downloads in 75 days; pitching and managing sponsored and branded experiences; and building a community more than 100,000 strong. I transformed a Clubhouse room into a media company, bringing in top thought leaders from around the world, leading a rebranding including the creation of compelling messaging and collateral, building relationships across platforms—and sprinting toward what was next in interactive programming.
I run a full-service, values-led marketing agency and we specialize in creating viral marketing campaigns and meaningful content. After more than a decade of helping thought leaders and brands explode their reach through written, audio, and now video content--I'm here to help.
meet the team
Founder & CEO
I help thought leaders, businesses, and brands become known through viral content. (Think 1M views on TikTok in 3 days. 70M Organic Views on Instagram)
I got my start in editorial over a decade ago as a Staff Writer/ Editor at the Muse and Mashable Contributor. My 200+ published articles have been bylined or syndicated across Business Insider, Cosmopolitan, Forbes, Fast Company, Time, Inc, Newsweek, CNBC, Good Housekeeping, and more.
sara mccord
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Danny Wantz
General Creative Director
I am former McgarryBowen, former Vayner, former Verizon 140, former PB&I CCO. I’m a multidisciplinary creative who has created for brands like Maserati, Bullet Magazine, Chase Bank, Ulta Beauty, BMW, Northwestern Mutual, K-Swiss, and many more.
I am a Creative Director first, but I bring 10+ years of writing, directing, and cinematography experience in tow.
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Melanie Martin
SOCIAL MEDIA MANAGER
Melanie is a global marketing and motivational solution-leading strategist who has led some of New York’s most innovative communications teams. She has successfully connected some of the world’s most beloved beauty and media outfits to reach their desired audiences and communities. Her tapestry of influential clientele and former work includes L’Oreal, The NBC Today Show, EBONY Magazine, Tropicana Juice, Hulu, Teen Vogue, and a host of A-list celebrities. She’s been featured in Huffington Post for her ‘Dark Girl’ beauty project, ESSENCE magazine, and Madame Noire’s 2013 “30 Under 30 List: Style Mavens Edition, and has led her own beauty platform, Beautifully Brown, since 2013. She also most recently secured a Newsweek spotlight for her community management work for Scotts Lawn.
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Madison Massey
DESIGNER
I help businesses turn their values into visuals.
I am one of three kids of a water-sport entrepreneur family who’ve always supported whatever venture my heart felt called to. Mainly, I found myself participating in entertainment, visual arts, and music (I blame the Disney trips and movie musicals).
With my storytelling focused background and natural skills for visuals- I was quickly embraced by companies as their “go-to” marketing girl in NYC. My favorite venture, being Atelier Paulin’s first American team member, helping them translate their brand’s marketing strategy towards their American audience.
When Covid hit, I had time to follow my curiosities with putting my own content on social media platforms- leading me to create a podcast that charted #1 in South America, became a monetized Youtube creator in 3 months, and have several stand alone million< views videos on both Instagram and Tiktok.
From that time on, I have fallen in love with helping other companies reach their fullest potential online. Often giving a critical Gen-Z spin on material, conjuring up new way to execute content, and spicing up visuals- static or video.
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Marvin Reid
HEAD OF U.K. & GLOBAL SPECIAL PROJECTS
Marvin Reid, founder of Volume 2, is an international speaker, award-winning Sales and marketing consultant, business coach and start-up adviser.
Having worked with enterprise-level blue chip companies, he has over 20 years of experience in sales strategy, marketing strategy, brand management, social media strategy and business roadmapping. Marvin is our UK liaison.
20+ Yr Track Record
▫️ Award Winning Business Strategist
▫️ International speaker to over 80,000
▫️ Sales & Transformation lead at a £145m t/o company
Client History: Warner Bros Music, Bentley, Deloitte, Hilton Hotels, Ramada Jarvis, Johnson & Johnson, Home Office, Budweiser.