Never worry about getting canceled again.

And it takes about 15 minutes.

Don’t start here.

Because, it’s not as obvious as you may think.

Light-bulb moment.

This makes a big difference.

Why your favorite brands use storytelling in their marketing.

Audio? Video? It’s anyone’s guess, but this strategy will help you guess right.

And it’s easier than you’d think!

This is what happens when you make yourself your client.

A case study in influencer marketing.

Consistency is only one piece of the puzzle.

Jenna Kutcher has true body positivity and runs the highest converting ads regardless of the body she inhabited when she filmed them.

Content marketing might sound like a buzzword, but it's actually pretty simple.

Who gets harmed by social media grifters?

A case study in expanding your audience.

Identify what your client wants that they can’t get elsewhere with this example as your guide.

Deinfluencing is a trend on tiktok that isn’t sticking around.

Rent the Runway and Amazon’s upcoming partnership makes a ton of sense from a branding perpsective

Alix Earle vs Hailey Beiber and their impact on women-owned small business show where influencer personal brands are trending.